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Building Inroads with SEO

Building Inroads with SEO 9

Getting listed high on the Search Engine Rankings (SER) is the primary concern of people these days. It is one thing to have a web site, but if no one can find it then it is pretty useless. Think of it like building a shop in the middle of the […]


To Macro or Micro, That is the Question

To Macro or Micro, That is the Question It has been commonplace in advertising to cast the net as wide as possible in order to attract clients.  A macro-world for a macro-environment, if you will.  It has mostly been about broadcast television and radio and billboards along the highway to […]

PTC-Computer-Solutions-Micromarketing-Macromarketing-micro-macro-marketing

What Makes a Website Visible to Search Engines?

What Makes a Website Visible to Search Engines? It’s one of the most common questions I get, “What makes a website visible to search engines?”  There are many misconceptions and invalid information being bandied about that I’d like to help clarify.  Read on to find out what search engines are […]


Optimization Is Not Optional

Optimization Is Not Optional Chief Marketer is a leading surveyor of Internet users.  They are currently gathering information for 2013 users, but in their 2012 survey there is a considerable amount of data collected regarding the use of Optimization techniques.  A snippet is summarized here.  Most analysts said that mobile […]


The SEO Checklist for SEA

The SEO Checklist for SEA Written by David W. B. Parker President of PTC Computer Solutions The acronym for Search Engine Optimization, SEO, is being bandied around all over the Internet, but there are many people who are confused by the term.  It would be more apt to use SEA […]


Optimizing Your Local Search Engine Listing

Very few companies start out with the concept of being small, but they often overlook the importance of taking care of their own local area to enhance their online search engine listing strength.  Optimizing your web site to the local search engine listings is a critical aspect to increasing your […]