News & Info

PTC Computer Solutions is happy to announce the latest news on clients and testimonials to let you know how we’re doing and what we’re doing. Keep abreast of all the latest happenings for PTC Computer Solutions right here.


Buyer Psychology

10 Tidbits Every Seller Should Know Buyers, like anyone, have some tendencies when looking to procure a product. As a seller, these are some things that you should know. PTC Computer Solutions has worked hard since 1996 to understand the psychology of buyers. Here are ten things that every seller […]

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10 Social Media Trends for 2019

Top Ten Social Media Trends to Watch in 2019 At PTC, we have seen a number of trends already developing in 2019. While it’s clear that Social Media platforms have been sources of information for many, it has been increasingly more looked to for all consumer revelations though much more […]


3 Ways to Think of SEO

Inside Google Marketing We as a company spend a lot of time thinking about search engine optimization, or SEO. No small wonder, given that the way people find what they are looking for these days is through a Search, and most often a Google Search, so search is one of […]

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Dynamic Audiences in Google Analytics

Reach More Customers with Dynamic Audiences For businesses to make the best decisions about where to invest their marketing budget, it’s critical that they understand user behavior on both their web and app properties. And while a website is often the first customer touchpoint, for many businesses, apps are where […]


Improve Sales Through 3D Printing

Leveraging 3D Printing to Sell New Homes With the continued advancements in 3D Printing, it’s become something to consider when developing a marketing plan to boost your sales.  Traditional media formats are still useful, but consider the new potential in 3D Printing. Costs of 3D Printing continue to decline as […]

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2019 Tech & Telecom

Things to Watch For It’s going to be an interesting year, no matter what happens. But, there are some things that our team at PTC Computer Solutions along with the Kiplinger group definitely feel are going to be prominent to watch for in 2019. Take a look at what we […]


Website Mistakes

When Hosting Websites, Avoid These Pitfalls With client services, it can often seem like you’re riding an income roller coaster that you can’t escape. Some months you’re flush with cash and in others, you’re barely scraping by. It’s a tough and very stressful place to be, which is why so […]

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Improving Traffic and Sales through Product Feeds

Some Strategies to Successful Sales Product feeds are one of the quickest ways to increase your brand visibility, product reach and visits back to your website.  And if you’ve done a great job with your website, you’ll see that traffic turn into better leads & sales. Just so we all […]


YouTube Still Video King

YouTube provides better viewers In a recent report, the use of video on YouTube was looked at in comparison to some of the other platforms out there. PTC Computer Solutions has always been advocate of YouTube, but it hasn’t always been the choice of our clients. It’s a mistake they […]

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Essential SEO

5 Strategies to Success The term, SEO, is widely used in the business and online universe, but we here at PTC Computer Solutions always get questions about what it is.  SEO stands for Search Engine Optimization.  But, again, what is that.  In general, it is just a phrase for improving […]


10 Artificial Intelligence (AI) Retail Uses

Artificial Intelligence for both Present and Future Businesses often ask “what good is Artificial Intelligence to me?”  Books and Movies have romanticized AI to the point where the true benefits of the technologies have been lost.  AI is not about a robot learning things and taking over the world.  Artificial […]

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Blockchains and Bitcoins and Distributed Ledgers, Oh My!

A Step-by-Step Guide to Blockchains It’s been a long time since we’ve heard statements like, “It’s just a fad!” or “Why should I change?” here at PTC Computer Solutions.  Not since we started in 1996 have we heard this.  We were getting feedback about the Internet like this.  We heard […]


Free Apps – Buyer Beware!

You get what you pay for, FREE Apps could be Phishing your Browsing Habits Beware of free virtual private network apps proliferating in apps stores.  Many are scams that swipe personal data, such as web browsing habits, to use for profit.  Ironically, users often turn to VPNs to shield their […]

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Instagram Stories Strategy

How to Make Stories That Benefit Your Business Want to attract more leads with Instagram? Curious how a story arc on Instagram Stories can help?  PTC works closely with clients to ensure the message is definitive, interesting, and relevant.  Instagram needs to be even more so. Why Create Instagram Stories? […]

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Customer Service or Customer Experience?

Customer Service or Customer Experience? Customer experience — not service — is the new battleground Forget the customer is always right.  Of course, the customer is always right.  But the new thing in generating repeat business from clients is customer experience. That’s the “next battlefield,” according to a recent Infographic […]


The Internet of Things (IoT)

Will IoT affect the way we live? More and more, there are incidents with moving forward with technology without fully vetting them in their operations.  Amazon Echo’s Alexa and Google’s Assistant are devices that are the most visible of these with people complaining that these new devices are reacting when […]

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Website Essentials

Most websites fall well short of fulfilling their basic objective.  A website is a marketing tool, but many businesses use it as a personal conveyance.  It’s a product of our times to voice our personal perspectives, but your website is not the place for it.  Everything we interact with on […]


Tips for Better Emails

Tips for Better Email Content As edited and modified by David WB Parker, President and Founder of PTC Computer Solution, from an article by Robly.   People have an attention span of about six to eight seconds, so you need email content that hooks and keeps them reading your messages. […]

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Search Engine Domination

Search Engines are still dominating the online world.  Almost everyone who uses the Internet uses a Search Engine of some kind or another.  The predominant Search Engine is Google, but others make up the whole of how people find things online.  We all know the Good Giant of the Internet, […]


The GIF of Gab

If you haven’t been following the GIF craze as of late, you haven’t been paying attention.  GIFs are returning to be one of the most utilized graphics formats.  The GIF (Graphics Interchange Format), introduced by Compuserve in 1987, is a compressed graphic format ideal for performing image transfers across the […]

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PTC Computer Solutions & Parker Associates at IBS 2018

PTC Computer Solutions and Parker Associates will be at IBS 2018 in Orlando PTC Computer Solutions and Parker Associates will be in attendance at the International Builders Show in Orlando January 9-11, 2018.  We will be conducting meetings with key business executives discussing building projects, developments, and business technologies and […]

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Speed is of the Essence

Some Top Tips to Make Websites Load Faster As edited and modified by David WB Parker, President and Founder of PTC Computer Solutions One of the most important considerations when building a website is to make sure it loads quickly. Google has stated that one of the most important aspects […]


QR Code TV

Look for special bar codes to pop up on more TV screens As edited and modified by David WB Parker, President and Founder of PTC Computer Solutions It is the era of QR Codes.  They have been floating around for a few years, but haven’t seen widespread attention as of […]


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Timing is Everything: When is the best time to send emails? 1

Timing is Everything: When is the best time to send emails? As edited and modified by David WB Parker, President and Founder of PTC Computer Solutions If you’ve implemented an email marketing campaign and want to optimize how many people open and click-through your email, knowing what day of the […]


Psychographic Tips for Knowing Your Buyer 1

Understanding what consumers are interested in and where they are looking are critical for knowing what to offer and how.  When looking at the prospective buyers, look no further than understanding the psychographics of them. Psychographics emerged in the 1960s as a focus on personality categorization, related behavior and interests […]

Buyer Psychographics

Dr. David Forster Parker (1934-2017)

Dr. David Forster Parker (1934-2017) David Forster Parker died on July 13th after suffering a stroke in his sleep on the 11th while visiting friends and family while vacationing in Toronto, Canada.  Wife, Marilynn, was by his side along with family and friends. He had just enjoyed his 83rd birthday […]

Dr. David Forster Parker at work in the 2000s

Guiding Prospects Through the Sales Cycle with Social Media 1

Guiding Prospects Through the Sales Cycle with Social Media If you’re not using a blog for your business, you should be.  If you are using a blog for business, are you wondering how to combine blog posts with social media content to move people through the sales cycle?  PTC Computer […]

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Making Cents Out of Solar Photovoltaic for the Home…Cha-Ching! 1

Solar Photovoltaic (PV) and the Home In working with builders of various kinds through the years, PTC Computer Solutions has often been asked whether Solar Photovoltaic on the roof make sense. Is it economical? Will it cost less than it produces? Is it easy to install? Can you wrap the […]

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Online Marketing – Have a Strategy and Implement It 1

The Internet and the technology it has spawned created a new “moving target” prospect for marketing strategies. What works one month can become obsolete the next. Having a strategy is a critical component of any marketing program, but staying up to date with online technologies is a continual challenge.  The […]


Maintain SEO when Changing Domain or Page Names

How a 301 domain redirect can save your site’s SEO ranking This question of losing search engine ranking because of moving pages has come up a few times and unfortunately it is usually after they have switched domains and their site has tanked. It is much better to plan ahead […]

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Repurposing Posts – 5 Top Tips for Reusing Social Media

Repurposing Posts   Repurposing Posts – 5 Top Tips Creating new posts is not always necessary to pique the interest of readers and clients alike.  Often times, there are posts that really touch people in a way that might have been or might not have been anticipated.  Some posts are […]


10 Facebook Marketing Tips for the Holiday Season 11

Best Facebook Marketing Tips for the Best Holiday Season By David W.B. Parker, MBA IT-PM 12/14/2016 Is Facebook part of your holiday marketing plan? Are you looking for tips to improve your holiday campaign? In this article from SME, you’ll discover 10 Facebook tips to widen your visibility and reach […]

Best marketing tips for Facebook posting for the holiday season

Best Six Social Media Tips

Six Tips to Use Social Media to Win Leads, Make Friends, and Influence Your Community

Six Tips to Use Social Media By David W.B. Parker, MBA IT-PM 12/14/2016 PTC Computer Solutions is always working to bring insightful and thoughtful technical and marketing information to the business world. In so doing, we often come across some excellent sources of good information.  Here are several tips from […]


Crafting Compelling Emails

Crafting Compelling Emails By David W.B. Parker, MBA IT-PM 11/10/2016 Email ranks atop the most effective and inexpensive direct marketing even today.  All other online marketing techniques still pale in comparison to the effectiveness of email (in a recent Relevancy Group survey, 91% reported it to be the most effective […]

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Tips for Better Facebook Video Ads

Do your Facebook ads contain video? Looking for ways to enhance your Facebook advertising with video? Video ads are among the most powerful Facebook ad formats for generating user engagement. If you’re not using Facebook Video Ads, you’re missing the boat. Our friends at Social Media Marketing have recently defined […]